Negotiation is not a zero sum game; it is the art of finding value. This high impact workshop covers the psychology of persuasion, the mechanics of bargaining, and the importance of relationship building. Participants will learn to move from hard bargaining to principled negotiation to achieve win-win outcomes.
Close better deals while preserving long term relationships.
Who this is for
Is this right for your team?
Sales professionals who negotiate terms, pricing, or scope in every deal they close.
Procurement managers handling supplier relationships and contract renewals.
Business owners who want to move beyond positional bargaining.
What participants leave with
Learning outcomes
Participants walk away with: Personalized Negotiation Playbook.
Prepare effectively using the BATNA framework.
Master the anchoring technique to influence the opening stages of a deal.
Read and interpret non verbal cues to understand the hidden interest of the other party.
Manage difficult negotiators and high pressure tactics with emotional intelligence.
Structure complex deals that maximize value for both sides.
How it runs
Programme flow
01
BATNA and preparation
Define your best alternative and walk-away position before any negotiation starts.
02
Anchoring
Use the first number to shape the trajectory of the entire deal.
03
Reading the room
Identify unspoken interests through non-verbal cues and active listening.
04
Handling pressure
Respond to hard tactics without conceding ground or damaging the relationship.
05
Building the deal
Structure agreements that expand value for both sides rather than splitting the difference.
Programme details
Duration2 Days
FormatF2F
Group size12 to 16 Participants
AudienceSales teams, procurement professionals, and business owners
Most engagements we run are tailored. We adapt the cases, exercises, and language to your team. When the capability you need is not on this list, we design it.